Why the record labels are afraid of Apple.
My wife and I were up late this past Saturday night when a horribly produced commercial came on. It had a green background and some random person chanting nonsense about Ministry. See for yourself on Ministry's YouTube channel: The Last Sucker
I have lots of music from Ministry, but none in my current listening ecosystem. I haven't listened to music much at all since Podcasts became usable. But I was curious… what does Al sound like these days?
Here's the process I used to find out:
1. Pull iPhone out of pocket.
2. Click iTunes.
3. Search for Ministry.
4. Listen to 30 second previews of new music.
Total time invested? 2 minutes. Unbelievable.